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開封市旅游競爭力的評價與分析
畢業(yè)論文
開封市旅游競爭力的評價與分析
摘要: 本文對城市旅游競爭力理論的研究現(xiàn)狀及城市旅游競爭力的概念進(jìn)行了綜述,應(yīng)用城市旅游競爭力的評價指標(biāo)體系,結(jié)合層次分析法(AHP)對開封、鄭州、洛陽和安陽4個城市的旅游競爭力進(jìn)行了多層面的客觀評價,得出開封市旅游競爭力的現(xiàn)狀。從旅游業(yè)“4要素”的角度出發(fā)，分析開封市旅游業(yè)在發(fā)展過程中存在的問題，分析其原因。最后提出提升開封市旅游競爭力的建議，為開封市發(fā)展旅游業(yè)提供參考。
關(guān)鍵詞: 開封市旅游； 旅游競爭力；評價；分析；
Kaifeng traveling competitive ability appraisal and analysis
Abstract：This article applied a set to appraise the city traveling competitive ability the target system, the union level analytic method (AHP) to Kaifeng, Zhengzhou, Luoyang and the Anyang four cities traveling competitive abilities has carried on the multi- stratification planes appraisal, from tourism "four essential factors" the angle embarked, analyzes the Kaifeng tourism the question which existed in the developing process, finally proposed promoted the Kaifeng traveling competitive ability the suggestion.
Key word：Kaifeng Traveling; Traveling competitive ability; Appraisal; Analysis;
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